Honda Cars Philippines, Inc. celebrates 30 years with media partners | Motourismo

From one generation to the next, the motoring media loves reviewing Honda cars.

Honda Cars Philippines, Inc. (HCPI), Honda’s automobile business unit in the Philippines, is celebrating its 30th year of operations in the Philippines this month. Since its entry into the industry in 1990, HCPI has become one of the top industry players in the Philippine automotive scene. 

From legacy models like the Civic, City, Accord, and CR-V, to newer innovations like the Mobilio, BR-V, and Civic Type R, HCPI has constantly and consistently moved forward, upholding the utmost quality in all of their vehicles, throughout the years.

To commemorate this milestone, HCPI held a small, but intimate, online gathering with its media friends and partners. The gathering served not only as HCPI’s thanksgiving celebration for the unwavering support their partners had given them, but also as the first official introduction of HCPI President, Mr. Masahiko Nakamura, who assumed office just last April 2020. Other notable attendees during the virtual event include Executive Vice President, Mr. Ryohei Adachi, HCPI Assistant Vice President, Mr. Koki Hattori, and official company spokesperson, Atty, Louie Soriano.

Besides launching the 30th anniversary commemorative book of HCPI, celebrating and honoring the many achievements and milestones the company has had over the past 30 years, HCPI will likewise have its very first virtual car launch on October 22, 2020, to unveil the two latest models in its lineup of vehicles in the country.